Plain-English thoughts on websites, custom software, performance, and practical AI — no jargon, no fluff.
· 3 min read
A recovery plan after a failed software project: what to salvage, an honest post-mortem, and how to de-risk the second attempt or know when to buy instead.
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What happens after you contact a software company: the first call, the questions worth preparing for, and how to tell a good process from a sales funnel.
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Mobile app vs. website for a small business: what each actually costs, the few cases where a native app is justified, and why a good web app usually wins.
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What AI consulting looks like for a small business: finding the real use cases, prototyping fast, wiring AI into your existing tools, and saying no a lot.
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How a small business can pick its first automation project: score tasks by frequency, tedium and clear rules, and skip the flashy ideas that tend to fail.
Read more· 4 min read
Canadian small-business website prices compared: DIY builders, template builds and custom sites, plus the yearly costs and the pricing traps to avoid.
Read more· 2 min read
Five signs a small business has outgrown spreadsheets, and the cases where a spreadsheet is still the right tool.
Read more· 3 min read
Realistic timelines for small-business custom software: what takes weeks, what takes months, what causes delays, and the schedule red flags to watch for.
Read more· 3 min read
A framework for the build-vs-buy decision: when off-the-shelf software wins, when custom pays off, and the hybrid answer nobody sells.
Read more· 4 min read
Custom software pricing for small businesses: what drives the cost, ballpark ranges, why quotes vary so wildly, and how to get a real number for your project.
Read more· 4 min read
I was the customer before I built software. Billing-clock meetings, a four-hour invoice to change one word, and what good aftercare looks like.
Read more· 4 min read
How long is custom software good for? The short answer, and why it's a completely different question than it is for off-the-shelf tools.
Read more· 3 min read
I learned this the expensive way: outgrowing cheap inventory software, buying an enterprise system that nearly sank us, and why I eventually built my own.
Read more· 2 min read
AI has a bad rap in software development, and some of it's earned. But used as a tool, it's putting custom software within reach of small businesses.
Read more· 3 min read
When a website builder like Wix or Squarespace is the right call for a small business, and when it starts holding you back.
Read more· 4 min read
Skip the hype. Here are the down-to-earth ways a small business can put AI to work right now — what it's genuinely good at, and where to keep it well away.
Read more· 4 min read
Off-the-shelf tools are built for everyone, so they rarely fit anyone. What custom software can do for a small business, and why it's now within reach.
Read more· 5 min read
What website speed actually measures, why it affects your customers and your Google ranking, and the everyday things that slow most sites down.
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